For every private seller, the question arises as to which property platform or which other way he should offer his property.
The real estate agent has the advantage to know of up-to-date, conventional and new sales channels. With regard to the costs involved, it starts to be considered whether it is worth taking the risk of the advertising costs yourself. Doubts about not successfully selling your own property and thus staying put on the costs lead us to consider whether it might not make sense for property owners to commission a real estate agent to sell their house. After all, placing real estate ads is one of his core competencies and the broker should therefore operate all platforms that make sense for your sale.
But is that true at all? How can private sellers tell whether a real estate agent seeks out all possible sales channels when selling your house?
Advertisements on real estate portals
Many real estate portals also allow a real estate ad from a private seller.
There is even a property portal where you can advertise your real estate for free. Such an example is www.listproperty4free.com
If your real estate is incredibly cheap, let’s say it is a property below 20,000 EUR you can list it on www.propertyunder20k.com where many buyers are already waiting for your property.
Of course, you should always keep in mind that real estate agents have a lot of experience and usually they benefit from having a pool of possible buyers who might be interested in your real estate. Although they will charge a fee to sell your property, you probably sell your house quicker with them.
The experts in home sales are real estate agents. Many experiences have shown that the effort and knowledge required to sell real estate can be handled by a private seller only by investing a lot of time from his part. The completeness of an exposé for the house sale alone determines the success and failure of a real estate advertisement. Pre-selection of prospective customers and checking their solvency is also a difficult task.
If an interested buyer has any questions about the property, you can trust an expert and there will probably be questions that you, even as the owner, cannot answer directly.
Are you a real estate agent?
As a real estate agent, you give people their new home. You work in a very emotional field and it is precisely these emotions that are the basis for successful marketing.
Happy faces of satisfied customers in combination with fantastic looking real estate is the secret recipe for many interactions on the social media channels. As a real estate agent, you should take high-quality photos that advertise real estate in a visually appealing manner.
These pictures and videos can be published on a wide variety of channels, such as Facebook, Instagram, YouTube and Pinterest, to address your target group.
Not all brokers are the same
Often it is little things that make or break the decision to buy a specific property. The most important goals are always who is your target group to buy your property, how much you can get for it in the end and how much time did it take.
Pay attention to the professionalism of the real estate agent.
The more expensive the property, the smaller the potential group of buyers. Knowing the right agent that has already some established connections to possible buyers is a great opportunity that shouldn’t be missed.
Sometimes it is the search for the needle in the well-known haystack. If you want to tackle this adventure without a specialist, then you only have the property portals. You may be lucky, but the professional search for the right buyer is often much more difficult.